Cheryl Coward, Author at NC Sharp

About the Author

Cheryl Coward

Cheryl Coward started her career as a news reporter in Washington, DC. She's a die-hard women's basketball fan and founded the website Hoopfeed.com as a result of that passion. She loves writing about sports on all levels and has previous experience covering sports betting regulations, operator marketing campaigns and women's sports gambling topics.

NCAA President Baker’s New NIL Proposal For NC Student-Athletes

December 18, 2023 | By: Cheryl Coward

Charlie Baker, NCAA pres., proposes D1 colleges pay half their student-athletes $30k/year, forecasting direct NIL deals from colleges.

Duke women's basketball players cheering from the bench. The NCAA proposes rules to protect such athletes from online abuse.

NCAA Takes Aim At Curbing Gambling-Related Harassment Of Athletes

December 15, 2023 | By: Cheryl Coward

NCAA sports betting increases abuse of athletes. With a large student-athlete population, NC will benefit from the NCAA’s plan to stop it.

Hands high fiving signify the NCLC passing the second round of sports betting rules, including allowance for affiliate marketing

NC Regulators Approve Affiliate Marketing Structure And Other Guidelines for Sports Betting Operators

December 14, 2023 | By: Cheryl Coward

On Wed., the NCLC approved changes to sports betting rules, allowing affiliate marketers to operate in NC along with other minor changes.

Wood gavel lying on a law book signifies NC regulators addressing sports betting rules

NC Regulators Address Sports Facility Naming Rights And Affiliate Marketing

December 7, 2023 | By: Cheryl Coward

This week the NCLC recommended changing rules around pro stadium naming rights, affiliate marketing and funding accounts with gift cards.

Roaring lion signifies BetMGM's goal of a "signature" NC sports betting launch

BetMGM Sets Its Sights On North Carolina Sports Betting In 2024

December 4, 2023 | By: Cheryl Coward

BetMGM CFO Gary Deutsch targeted North Carolina online sports betting as the brand’s “signature” launch in 2024.

An open window signifies that online sports betting operators in NC will have the application window open in days.

Sports Betting Application Window To Open In Days; Still No Launch Date

November 29, 2023 | By: Cheryl Coward

Sterl Carpenter, sports betting director for the NCLC, proposed license applications at today’s meeting, saying they would go live by Monday.

Dec. 27 on a wood calendar represents the deadline to submit sports betting applications to the NCLC

No Super Bowl Betting In North Carolina As Regulator Sets License Application Deadline

November 29, 2023 | By: Cheryl Coward

The NCLC Sports Betting Committee set a Dec. 27 deadline for all sports betting applications, giving them 60 days to vet applicants.

A castle gate represents the potential for small sportsbooks to be blocked from entering NC sports betting market because of written designation agreements

In Blow To Small Operators, NCLC Rejects Request To Remove “Written Designation Agreement”

November 17, 2023 | By: Cheryl Coward

Small sportsbooks petitioned the NCLC to remove the written designation agreement clause from sports betting law but to no avail.

A notepad with block tiles reading round 1 for first round of sports betting rules in North Carolina

NC Lottery Advances First Batch Of Rules, Leaves eSports Off Betting Catalog For Now

November 17, 2023 | By: Cheryl Coward

The NCLC approved the first batch of sports betting rules and introduced a sports betting catalog at its Nov. 16 meeting.

Two hands fist bumping signifying PENN and ESPN making an easy partnership to launch ESPN Bet.

PENN Confident ESPN Bet’s Brand Strength Will Draw NC Sports Bettors

November 16, 2023 | By: Cheryl Coward

At ESPN’s Edge Conference, brand leaders took ESPN Bet for a test drive. Here are some of the features NC sports bettors can expect.